Carton sealing productivity increase of 21% has been reported by SGS North America, when water-activated tape (WAT) and dispensers are used versus a hand-held tape gun with pressure-sensitive tape (PST).
The extensive testing, commissioned by IPG’s Better Packages, Inc., demonstrated higher adhesion strength and tape integrity, delivering tampering prevention benefits and reduced risk of product damage and loss. WAT programs provide significant business savings in virtually all carton sealing applications.
Water-Activated Tape addresses common packing tape performance issues
Among many benefits, WAT prevents tampering and risk of product damage or loss.
When you are doing e-commerce fulfillment, you know the importance of choosing proper packaging to ensure the safety of your products throughout the shipping process.
Imagine the consumer’s disappointment if a lower-performance tape that was chosen for carton sealing results in theft of product, product damage or contamination. Moreover, improper tape causes other packaging performance issues like material waste and low packing productivity.
There are several factors to consider when choosing a tape for your application, including the contents that you are shipping, the shipping environment, the quality of your shipping carton, and the branding opportunity of your carton.
Major benefits of Water-Activated Tape for your business
Here is how your business can benefit from switching to water-activated tape.
- Decreased risk of items being stolen in transit: Plastic tape does not form a secure seal. Conversely, water-activated tape literally bonds with the carton, making carton penetration impossible without the tell-tale signs of illegal entry.
Easy-to-operate water-activated tape dispenser further increases your carton sealing productivity.
- Increased strength to securely ship heavy items: Water-activated tape is made in a wide variety of widths and reinforcement strengths. Due to its intrinsic bonding properties and the presence of reinforcing strands, it is ideal when shipping heavy items.
- Increased productivity: Plastic tape is typically applied with a tape gun. Applying tape this way gets tiring, which leads workers to slow down. Water-activated tape is applied quickly with a tape dispenser. With a water-activated tape dispenser, your packing operation is more productive.
- Enhanced brand image: You want your cartons to look good. They are a critical element contributing to the experience of the consumer with the brand. Plastic tape will look sloppy when more than one strip of tape is used. You want your brand to shine throughout the fulfillment process. Using water-activated tape reinforces your positive brand image as much as it secures your package.
Contact us today for a complimentary sample roll of water-activated tape!
Yes, I’d like a free roll of WAT to test!
